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Indicus launches Hindi search engine |
| The search for regional languages on the Net has just got more competitive with the Republic Day launch of Raftaar.com, the first dedicated Hindi search-engine on the lines of Google. |
Though touted as a nationalistic endeavour, the search site - developed by Delhi-based research firm Indicus Analytics - is backed by data that points to the growing number of online users that want to find Hindi content on the Net. |
"The idea germinated after Juxt Consult (a sister concern of Indicus) conducted a random sample study in 2005. Of 31,382 Internet users in the study, 44 per cent wanted to see Hindi content," says Laveesh Bhandari, Head, Indicus Analytics, and promoter of Raftaar.com. |
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